Jitka Borowick on Starting a Small Business during COVID

Share on Facebook
Share on Twitter
Share on
LinkedIn
+

This week on JobMakers, Guest Host Jo Napolitano talks with Jitka Borowick, Founder & CEO of Cleangreen, a cleaning service committed to environmentally-friendly practices, and Nove Yoga, launched during COVID. Jitka grew up under communism in the Czech Republic. Determined to learn English, she made her way to the U.S., initially with plans to stay for only one year – but ended up making it her home. In this episode, they discuss the difficulties of learning another language and culture, her pathway to entrepreneurship, and her courageous decision to open a new business during a pandemic. Jitka shares insights on how her companies have successfully adapted to the challenges so many small businesses have encountered over the past year.

Guest:

Jitka Borowick came to the U.S. in 2003 from the Czech Republic, with the goal of becoming fluent in English. Five years later, she launched Cleangreen, a natural cleaning company serving residential and commercial clients on Cape Cod. The company’s mission is to provide safe, effective and affordable cleaning options which support its clients’ well-being and contribute to environmental sustainability. The business has earned designations as “Best of Cape Cod” from Cape Cod Magazine’s readers and the 2014 Business of the Year from the Hyannis Area Chamber of Commerce. In 2020, during the COVID-19 pandemic, Jitka courageously launched a second business, Nové, a yoga and wellness studio with in-person and online offerings. Jitka has been recognized for her leadership and involvement in the community, including awards from Cape & Plymouth Business, Cape Cod Magazine, Cape Cod SCORE, Enterprising Women Magazine; 2017 recipient of the Community Advocacy Award from Eastern Bank, and alumna awards from Cape Cod Community College and Suffolk University. Jitka is currently a trustee at Cape Cod Academy, and has served on the boards of the Barnstable Village Business Association and the Cape Cod Community College Educational Foundation. She is a past President of the Business Network International Convergence Team and the Rotary Club of Hyannis; and past Board Chair of Flower Angels USA and Hyannis Rotary Good Works. Jitka earned degrees from Cape Cod Community College and Suffolk University.

Get new episodes of JobMakers in your inbox!

Browse recent episodes:

Dinesh Wadhwani Clears the Air with Light Technology

This week on JobMakers, host Denzil Mohammed talks with Dinesh Wadhwani, founder and CEO of ThinkLite, LLC in Natick, Massachusetts, and immigrant from Ghana.

Anuradha Sajjanhar, PhD on Immigrants’ Role in Pandemic Recovery

This week on JobMakers, host Denzil Mohammed talks with Dr. Anuradha Sajjanhar, lead researcher for the report Immigrant Essential Workers During the COVID-19 Pandemic published by The Immigrant Learning Center, co-producer of this podcast. She found that immigrants, despite playing an outsized role in industries deemed essential such as healthcare, food and agriculture, and the supply chain, were largely left out of federal and state support during the pandemic, which negatively affected their safety and their efforts to help Americans weather this crisis. The report offers a path forward, as you’ll learn in this week’s JobMakers.

Rodrigo Souza Cooks Up Success

This week on JobMakers, host Denzil Mohammed talks with Rodrigo Souza, immigrant from Brazil and owner of Comeketo Brazilian Steakhouse in Leominster, Massachusetts. Drawing on the resourcefulness and doggedness of his Brazilian culture, Rodrigo built a successful business here in the United States, creating around 400 jobs since his restaurant opened in 2009.

Gaetan Kashala Gives Immigrants a Leg Up

This week on JobMakers, host Denzil Mohammed talks with Gaetan Kashala, immigrant from the Democratic Republic of Congo, co-founder of Globex Corporate, a consulting firm connecting the U.S. to Central and Western African businesses and governments, and also the engagement director for AIM, the Associated Industries of Massachusetts.

David Keane On How Taking Risks On Immigrants Pays Off

This week on JobMakers, host Denzil Mohammed talks with David Keane, immigrant from Australia and founder of Bigtincan, an artificial-intelligence-powered sales enablement platform for leading companies worldwide. David believes that what makes the U.S. special is its culture both of welcoming immigrants and being willing to try new things, to take risks.

Johan Norberg on How Diversity Drives Progress

This week on JobMakers, host Denzil Mohammed talks with Johan Norberg, senior fellow at the Cato Institute and author of Open: The Story of Human Progress. They discuss the many ways in which America is better off because it has been open to the exchange of ideas and skills that created cures, machinery, and technology.

Jeff Farrah on Why We Need a Start-Up Visa

This week on JobMakers, host Denzil Mohammed talks with Jeff Farrah, General Counsel at the National Venture Capital Association, a D.C.-based group that advocates for public policy supportive of American entrepreneurship.

Carlos Castro: From Crossing the Border to Owning a Business

This week on JobMakers, host Denzil Mohammed talks with Carlos Castro, president and CEO of Todos Supermarket in Woodbridge, Virginia, a successful business employing more than 200 people. He describes the perilous conditions in his native El Salvador, why he crossed the border to America, and why immigrant business owners tend to hire people like them, in this week’s JobMakers.

Alex Nowrasteh on How Immigration Is a Boon to the U.S.

This week on JobMakers, host Denzil Mohammed talks with Alex Nowrasteh, the Cato Institute’s director of immigration studies and author of “The Most Common Arguments Against Immigration and Why They’re Wrong.” This week, Alex hones in on a fact that research has consistently found: that immigrants benefit Americans. And, based on his many years of speaking on this topic to anti-immigrant audiences, he provides insight on where anti-immigrant arguments really come from, as you’ll find out in this week’s JobMakers.

Alex Nowrasteh on What We Get Wrong About Immigrants

This week on JobMakers, host Denzil Mohammed talks with Alex Nowrasteh, the Cato Institute’s director of immigration studies and author of “The Most Common Arguments Against Immigration and Why They’re Wrong.” This is the first of a two-part conversation, and some of what you’re about to hear might surprise you. Alex knows that. But getting truth and facts out there is paramount in advancing sensible policies that benefit all Americans, new or old, as you’ll discover in this week's JobMakers.